Persuasive Action Presentation
DO YOU NEED HELP COMPLETING THIS PRESENTATION? ORDER NOW!
Persuasive Action Presentation
Assignment Description
Informing audiences about new ideas can be great, but public speaking has long been used (and misused) to persuade audiences to act. The most impactful communications tend to be those that get people to move and do things. From businesspeople to public servants to teachers to leaders of social movements, persuasion spurs people to create change. In this presentation you will craft a well-researched persuasive appeal about an important and socially relevant problem that you can invite your audience to help solve. Ultimately, you will try your best to persuade your audience of something that they can take part in themselves immediately, even if only in a modest way.
This assignment also requires you to submit a typed speech, containing properly referenced citations, providing your audience with credible evidence in support of your arguments. See Blackboard for materials about APA format requirements for citations and references. You will be evaluated on the written portion as well as your video-recorded presentation.
Note: This is an individual assignment, not a group assignment.
| Formal Requirements | |
| Presentation | Subtotal
___ 100 |
| Introduction
· Begins with vivid and relevant attention getter · Briefly names and describes topic · Connects with audience o Identifies the intended audience for the speech o Identifies audience needs as relevant to topic · Purpose of speech described clearly · Main points previewed |
___ 15 |
| Body
1. Significance a. Establish what is wrong with the status quo (as things are) i. be as specific as possible (who, what, where, when) ii. convey the impacts and harms vividly 2. Inherency a. Explain why the bad things are happening (identify cause) b. Be specific about the how and the why (e.g., policies, ignorance, not enough resources) c. Show that harms will not solve themselves (but make sure they are solvable) 3. Solution & Benefits a. Identify what change would address the problem and its causes i. Note: A solution is not the call to action for your audience, it’s the big-picture policy or plan (e.g., like the policy to remove troops from Vietnam vs. protesting against the war) b. Explain in detail what the change would look like if implemented c. Describe the benefits by showing how each point of the significance and inherency are addressed, and why your solution is better 4. Objections a. Briefly mention why a reasonable person might not want your solution to happen (1 or 2 objections max) b. Explain why the objections are ultimately not valid, or valid but less important than the benefits |
___ 50 |
| Conclusion & Call to Action
· Provide brief recap of significance, inherency, solution, and benefits · Provide call to action o Describe how the current moment is critical in deciding the future § Include what’s at stake for the audience specifically—what do they have to lose if they do nothing? o Articulate a simple and easy action a person can take to help bring about the solution § Explain how the individual actions can make a difference o Use emotional appeal (e.g., compassion, outrage, fear, etc.) · End with statement of confidence about a better tomorrow |
___ 35 |
| Format, Evidence, & Delivery
· Video recorded and uploaded to publicly accessible file-sharing site (e.g., YouTube) · Link to video submitted to Blackboard · Time Requirements: 8:00 – 12:00 minutes · Credible evidence is provided for claims · Sources of evidence are explicitly stated or shown visually · Clear pronunciation · Sentences are concise, flow is logical · Video is well-lit, face is clearly visible · No distracting background · High quality audio recording (use a microphone!) |
|
| Typed Speech | Subtotal
___ 50 |
| · Contains all sections of the intro, body, and conclusion described above
· Section headings are used for clear organization · Times New Roman, 12 pt font, Double Spaced, 1” margins, title page, page numbers in upper right of page headers · APA style in—text citations provided for all claims · APA style References page provided at end of manuscript (see Blackboard for more on APA style) · Evidence is credible, coming from high quality sources o Contact the instructor if unsure about a source |
|
| Grand Total | ___ 150 |